Rounding out the weekend of February 21-23, 2014, The LEGO Movie dominated over the competition again, leaving the box office battlefield victorious. Box Office Aftermath is an ongoing column dedicated to recapping the weekend’s total ticket sales. Each week, combatants enter the cinematic war zone, bloodthirsty for your cash. But there can only be one true winner. In Box Office Aftermath, we will take a look at the numbers, how previous contenders fared, and provide a brief analysis of the results.
Everything continues to be awesome as Warner Bros. scored an additional $31.3 million to bring The LEGO Movies’ total domestic gross to $183.01 million in its third weekend in theaters. The big blockbusters of the summer, including How to Train Your Dragon 2 have a tall order ahead of them if they want to beat The LEGO Movie, which continues to be the highest grossing movie of 2014. Divergent will be the first big contender come March 21 as one of the most anticipated movies of the year. It will be interesting to see if it can stack up or fall like the rest of the YA adaptations of yesteryear.
Debuting at second is Kevin Kostner in 3 Days to Kill. The film opened to a tiny $12.42 million gross, which isn’t great, but not the worst that could happen for an actor who is not known for any notable action movies. With a budget of only $28, Relativity Media should be in the clear after a few weeks down the road.
Also debuting this weekend was Pompeii, which took home $10.34 million. But in the case of Pompeii, the studios’ budget was $100 million and will most likely have to call it a loss for the year. It was practically DOA. The 3D did not help its case at all either. It did however make more than The Legend of Hercules, which debuted with $8.9 million.
Despite only dropping from third place to fourth, Robocop fell hard, losing 54.8 percent of its audience. Raking in $9.8 million, RoboCop has now earned only a total of $44 million. Less than half way to reaching its $100 million production budget. Not a good sign for potential a potential cash cow franchise.
And then we have The Monuments Men which capped off our top five. Grossing only $7.91 million in its third weekend, regardless of its negative reviews, The Monuments Men has earned $57.8 million and has become Clooney’s most successful movie as a writer/director.
In its second weekend out, About Last Night dropped 70.6 percent, from second to sixth, earning only $7.53 million. Perhaps love was not in the air this past weekend with Valentine’s Day behind us. And the same can be said about Endless Love and Winter’s Tale which place in ninth and tenth, respectively. Both Endless Love and Winter’s Tale fell 70.2 percent, grossing only $3.96 million and $2.17 million, respectively.
(Click the image below to enlarge the charts. All figures are domestic box office results.)
Until the next weekend bout, this has been your Box Office Aftermath.
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Source: Box Office Mojo