Not only does Whiplash, played by Mickey Rourke, in Iron Man 2 get his own poster, but let the VIRAL MARKETING BEGIN!!! Hurray! I love viral marketing. It makes movies more interesting and fun sometimes if it allows a good build up of story and information leading to the end result which is the film. I can’t wait to see where this goes. Check out the beginning of the viral marketing at the bottom.
Opening in theaters on May 7, 2010, the Jon Favreau-directed sequel stars Robert Downey Jr., Gwyneth Paltrow, Don Cheadle, Jon Favreau, Rourke, Sam Rockwell, Samuel L. Jackson, Scarlett Johansson, Garry Shandling, John Slattery, Kate Mara, Clark Gregg and Olivia Munn.