‘The Dark Knight Rises’ Viral Marketing: Operation Early Bird

It has now been completely confirmed, all of the previous documents from the other day have been linked to The Dark Knight Rises and we are in fact seeing the first stages of viral marketing for this film. (Happy dance.) Another vital document has been issued and has now directed fan attention to a countdown that will end today, at 10am PST – less than an hour of when I’m posting this unfortunately and fortunately. Continue reading

‘The Dark Knight Rises’ Viral Marketing Begins!

The Dark Knight Rises Viral Marketing

And here…we…go. Let the mysteries, planted cell phones, cakes, rallies, and bat signals ring through the streets as the viral marketing for The Dark Knight Rises begins! Two mysterious documents have been sent to two different news aggregates to release to the public. Both documents are linked somehow and are just asking to get deciphered! How is Dr. Leonid Pavel linked to TDKR, well we’ll just have to be patient and wait for more information as it comes in – unless some smarty pants comes along and figures it out. Continue reading